White Paper

The New Rules Of Enterprise Mobility

Source: MaaS360 by Fiberlink, an IBM company

This white paper from MaaS360 by Fiberlink covers the growing popularity of mobile enterprise applications, using corporate application stores in enterprise, harnessing the power of corporate application stores, managing mobile applications on enterprise-connected devices, and what to seek in a solution that supports this strategy.

Most companies have provisioned mobile devices and made email accessible to them, but the next wave of mobility is coming in the form of mobile applications. The continued growth of mobile devices like smartphones and tablets and the popularity of mobile applications for every purpose is leading to the development of mobile versions of enterprise applications.

Companies closely following the application trend in the mobile space are deploying commercial applications along with custom mobile applications for their lines of business. This approach allows them to interact with customers in innovative and more familiar ways, taking advantage of the always-available nature of mobility.

Organizations serious about mobile need a way to select, distribute, and manage mobile applications on enterprise-connected devices. An enterprise application store can satisfy all the requirements of mobile application deployment with the ability to distribute public and private applications within the enterprise. With an enterprise-managed application store IT can be sure of the safety and security of the apps being used while providing the familiarity of the popular consumer-driven application store model.

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