Seniors Adapt To Health Technology
By Katie Wike, contributing writer
Patient engagement with seniors is getting simpler as the majority own computers to keep them connected to their healthcare management
It’s a common misconception that seniors are stuck in their ways when it comes to technology. In fact, a GreatCall infographic shows just the opposite is true as many are surprisingly savvy with new technology - although they aren’t afraid to make some suggestions for improvement. If you’re looking for a way to engage your patients, don’t overlook the advantages of mobile and web programs when it comes to seniors, they just might surprise you.
According to GreatCall, 61 percent of the seniors interviewed said they actually enjoy learning about new technological products. Health IT Outcomes reported in December that Baby Boomers “want to do more than access general healthcare information online. They want online access to their personal health information, and many want to research and evaluate health insurance options, accessing their information once enrolled.”
Since 74 percent of seniors own a desktop computer and 63 percent own a laptop computer, online portals are accessible. Additionally, 33 percent own an e-reader like a Kindle or Nook, and 26 percent own a tablet such as the iPad.
Despite this level of technological integration, seniors are slipping through the cracks and missing out on mobile engagement. While more seniors are buying cell phones, the infographic points out 63 percent of them have it for safety rather than app usage or web surfing. Also, while 21 percent own a smartphone, most say it could be improved with larger screens, easier typing, and simpler layouts.
Government Health IT has guidelines for mobile MU which also apply to engaging seniors:
- select the right technology - make sure your tech supports not just your needs, but your patients’ as well
- use beer and pretzels language - Speak in a manner that will make patients feel more at ease as technical terms overwhelm patients, and select the best means to communicate
GreatCall concludes, “Overall, seniors benefit from technology that is created with their needs in mind.” The bottom line: tech is a great way to engage all kinds of patients - including seniors - but in order for it to be successful, portals and apps need to be geared in a way that makes them not only easily accessible but also easily navigated.
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